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SMPTE EG 2112-2:2020
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SMPTE Engineering Guideline – Audience Measurement Ecosystem
Published By | Publication Date | Number of Pages |
SMPTE | 2020-06-08 | 14 |
Abtract:
This Engineering Guideline provides background concerning the Television Audience Measurement ecosystem as a whole, to which the OBID and OBID-TLC watermarks apply. While the principles are broadly applicable, the information provided herein is based largely on US practice.